What truly sets Kesar Madhuram Rice apart is its aroma. When cooked, the rice releases a natural fragrance that can transform even a simple meal into a feast. Unlike artificial flavor-infused variants, this rice derives its aroma naturally from the soil and weather conditions of the regions where it's grown, especially in select parts of India with mineral-rich land and optimal climate. https://kesharkali.com/products/keshar-madhuram-rice-26-kg-bag/